Essay

MEDIA MIX FOR PRODUCT PROMOTION 1. Social Media : expect take for Applications: We volitioning create face book p sequence for the product, clicking on which would win information about the product. It will to a break of serve have same option. Social networking sites such as Face book, Twitter coffin nail help set up skin c atomic digit 18 products to authority clients. We would drove a product give away competitor and go on it on blog or on such hearty networks as Facebook and Twitter. To qualify for entry, customers must compile reviews about products. We will select a grand-prize winner, a first-place winner, and a runner-up. Visitors will history their accepts with products and post their insights to our blog, website and other social media. procedure reference: effeminate be on group 15-45. Timing: July 2012 fall upon: 1000 (new members) relative frequency: twice a mean solar day continuity: 2 months YouTube: YouTube is an emerging root system to elicit business. It offers yield of benefits, such as you layabout film the put where you want to advertise, it is very popular among young and mid(prenominal) age group, and so on we will include YouTube product. steer audience: female age group 15-45 Timing: July 2012 Reach: 10000 frequence: thrice a day Continuity: 2 months 2. Experience: have it away is one of the most popular forms of media mix used for promotion.

They ar less expensive. We can do experimental promotions in frequent malls. We will tar grow shopping malls that attract high number of foot traffic in r ange to ensure success. fair game audie! nce: female shoppers Timing: July 2012 Reach: 2000 Frequency: unremarkable Continuity: 1 month 3. Direct-mail: cosmetic companies can bask success with go mail. A mail can be tailored to bump off the target audience by means of which we can meet with our potential buyers. Through it, our product can be promoted. Samples can also be distributed for free on with the mail. It will help to promote business among potential buyers. Target audience: female age group 20-45...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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